文章基本信息

标题：PREFERENCES FOR OYSTER ATTRIBUTES BY CONSUMERS IN THE U.S. NORTHEAST
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作者：Manalo, Alberto B. ; Gempesaw, Conrado M., II
期刊名称：Journal of Agribusiness
印刷版ISSN：0738-8950
出版年度：1997
页码：55-63
出版社：Journal of Agribusiness
摘要：In a mail survey of shellfish consumers in the U. S. Northeast, a conjoint experiment was conducted where respondents were asked to rank oyster alternatives that differed on the following attributes: source information, price, and inspection information. Ordered probit analysis of all responses revealed that inspection information was the most important attribute, followed by source information, and price. Respondents most preferred oysters that were farm- raised, priced at $3.49/oz., and inspected by the Food and Drug Administration. Individual part- worths were also estimated using ordinary least squares regression. Logit analysis revealed that the probability of inspection information being the most-valued attribute increased when the respondent believed that farm-raised shellfish are harvested in cleaner water than those caught in the wild. The probability of source information being the most important attribute increased when the respondent believed that farm-raised shellfish are safer than wild-caught.