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文章基本信息

  • 标题:FOOD –RELATED COMMUNICATION IN HUNGARIAN POPULAR PRESS
  • 本地全文:下载
  • 作者:Feher, Orsolya ; Hajdu, Istvanne
  • 期刊名称:Journal of Agribusiness
  • 印刷版ISSN:0738-8950
  • 出版年度:2010
  • 期号:Suppl
  • 出版社:Journal of Agribusiness
  • 摘要:The poster analyses some characteristic features of Hungarian food –trade communication. It is obvious, that the communication is often misleading, and tries to follow some trends, without a well-defined strategy. In last years we seen an increasing importance of food supplements.
  • 关键词:media analysis;statistics
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