文章基本信息

标题：Defining an Agribusiness Strategic Agenda for 2010-2020
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作者：Neves, Marcos Fava ; Scare, Roberto Fava ; Goldsmith, Peter D. 等
期刊名称：Journal of Agribusiness
印刷版ISSN：0738-8950
出版年度：2010
页码：1-8
出版社：Journal of Agribusiness
摘要：This article addresses the importance of having a research agenda that is useful to industries, government and organizations in the future. The authors propose and share 10 topics with the research community. It builds upon the sustainability of business operations critical in the next era, 2010-2020, and the importance of considering the company as a network of relationships and contracts. These topics include: empowerment, simplicity, technology, emerging consumers and markets, integration of economy, climate and environment, risk management and network value reengineering. A research agenda is outlined for each topic.
关键词：networks;sustainability;supply chains;marketing;agribusiness;agenda