文章基本信息

标题：Globalization of the Frozen Potato Industry
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作者：Makki, Shiva S. ; Plummer, Charles
期刊名称：Journal of Agribusiness
印刷版ISSN：0738-8950
出版年度：2005
期号：suppl
出版社：Journal of Agribusiness
摘要：This paper examines the globalization of the frozen potato industry, including the expansion of production and processing of potato products in the global market place, and future prospects for the industry. Driven largely by the rising popularity of Western style cuisine, frozen french fries and other frozen potato products have become global commodities generating billions of dollars in revenue worldwide. This study finds that with markets for frozen potato products in the United States and other developed countries hardly expanding, the growth of the frozen potato industry will critically depend on industry’s ability to sustain growth in developing economies.
关键词：french fries;frozen potato products;globalization;quick service restaurants