文章基本信息

标题：Strategic Group Analysis of U.S. Food Businesses Using the Two-step Clustering Method
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作者：Johnson, Aaron J. ; Johnson, Heather C. ; Devadoss, Stephen 等
期刊名称：Journal of Agribusiness
印刷版ISSN：0738-8950
出版年度：2011
页码：83-102
出版社：Journal of Agribusiness
摘要：Utilizing strategic group analysis, this study classifies food businesses based on their propensity toward the different generic strategies and planning intensity. Data from a national survey was analyzed using the two-step clustering method. The resultant three groups are profiled based on their generic strategies and planning efforts, as well as their planning flexibility, view of industry volatility (dynamism), strategic emphasis on innovation, innovation, size, experience and financial performance. Managerial implications are made for each of these groups based on the profiles.
关键词：strategic group;planning;strategy;performance