文章基本信息

标题：The Future of Michigan Agriculture Environmental Assurance Program (MAEAP)
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作者：Joshi, Satish ; Miller, Steven R. ; Abdulkadri, Abdullahi O. 等
期刊名称：Journal of Agribusiness
印刷版ISSN：0738-8950
出版年度：2013
期号：Suppl
出版社：Journal of Agribusiness
摘要：This is a decision teaching case study, where the Program Manager, Michigan Agriculture Environmental Assurance Program (MAEAP) is faced with the problem of determining the future direction of the MAEAP going forward from 2010. During the case discussion students should be able to: 1. Identify and model various motivations for participation in voluntary environmental programs. 2. Recognize motivational conflicts among various participants/stakeholders. 3. Appreciate the political economy of self-regulation. 4. Analyze design tradeoffs in VEPs. 5. Analyze implications of VEP evolution. 6. Analyze the role of VEPs in environmental labeling and green marketing strategies.
关键词：Voluntary environmental program;teaching case;environmental policy;environmental management