文章基本信息

标题：An application of fuzzy TOPSIS for ranking strategies
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作者：Shadi Ansari ; Mohammad Ali Afshar Kazemi ; Abbas Toloie Eshlaghy 等
期刊名称：Management Science Letters
印刷版ISSN：1923-9335
电子版ISSN：1923-9343
出版年度：2014
卷号：4
期号：5
页码：663-668
DOI：10.5267/j.msl.2014.2.027
出版社：Growing Science
摘要：This paper performs an investigation to rank different strategies in an engineering firm in Iran. The proposed study designs a questionnaire and distributes it among all experts who worked for a firm in engineering field named Kara Sazeh Matin. The study first determines four key strategies for development of firm’s objectives including improvement in buy/sell system and marketing planning, financial and cost management, human resources management and technology management. The study ranks these attributes based on fuzzy analytical hierarchy process (FAHP) and technique for order of preference by similarity to ideal solution (TOPSIS) in fuzzy format. The results indicate the firm must take over one of the well-known construction firms to develop its operations.
关键词：Strategic planning; Fuzzy TOPSIS; AHP; Kara Sazeh Matin