期刊名称:International Journal of Multimedia and Ubiquitous Engineering
印刷版ISSN:1975-0080
出版年度:2014
卷号:9
期号:11
页码:315-324
DOI:10.14257/ijmue.2014.9.11.31
出版社:SERSC
摘要:Users of smartphone-based Instant Messenger such as Whatsapp, wechet, LINE and KAKAO TALK are rapidly increasing. LINE acquired more than 50 million members by December 2012 just 1 year after its release, and as of April 2014, the number of LINE mobile instant messenger users was 400 million Users. Given the rarity of research on the use of instant messengers in smartphones, this study analyzed factors affecting user satisfaction by conducting a survey on 220 users of mobile instant messengers in smartphones. The survey results showed that self-disclosure, flow, and social presence significantly affected user satisfaction. This study will benefit researchers and contribute to industries that possess interest in factors affecting user satisfaction regarding the use of smartphone applications and mobile messengers.
关键词:Mobile Instant Messenger; Mobile Instant Messaging; Mobile Social ; Networking Service (SNS)