文章基本信息

标题：Diversification of the marketing chains among organic producers
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作者：Corsi, Alessandro ; Borsotto, Patrizia ; Borri, Ilaria 等
期刊名称：Journal of Food Distribution Research
印刷版ISSN：0047-245X
出版年度：2009
卷号：40
期号：SUPPL
出版社：Food Distribution Research Society
摘要：Diversification of consumers’ demand and environmental concerns are at the origin of a trend towards short marketing chains and towards direct links between consumers and farmers in developed countries. This paper explores farmers’ motivations for choosing these types of marketing chains and/or the “traditional” ones. To this purpose, a theoretical model of marketing chain choice is developed, and a multivariate probit model of organic farmers’ choice of the marketing chain is estimated from a unique data set of organic farms in an Italian region.
关键词：marketing chain;short chain;organic farms;multivariate probit