文章基本信息

标题：A Critique of Conventional Non-market Valuation: Attitudes and Action
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作者：Choi, Andy Sungnok ; Bennett, Jeff
期刊名称：Journal of Food Distribution Research
印刷版ISSN：0047-245X
出版年度：2006
卷号：37
期号：SUPPL
出版社：Food Distribution Research Society
摘要：This paper revisits two conventional beliefs of environmental nonmarket valuation and examines their weaknesses and a new opportunity. The two beliefs are that willingness to pay (WTP) is an appropriate measure of non-market behaviour and that exogenous variables are relevant predictors of WTP whilst endogenous variables are not. The contemporary literature in psychology and economics is reviewed to demonstrate departures from these two beliefs.
关键词：Non-market valuation;willingness to pay;attitude-behaviour;new ecological paradigm;planned behaviour;discrete choice models