文章基本信息

标题：A FRAMEWORK FOR EFFECTIVE INDUSTRY STRATEGIC PLANNING
本地全文：下载
作者：Lyford, Conrad P. ; Ricks, Donald J. ; Peterson, H. Christopher 等
期刊名称：Journal of Food Distribution Research
印刷版ISSN：0047-245X
出版年度：2002
期号：SUPPL
页码：131-146
出版社：Food Distribution Research Society
摘要：As agricultural commodity industries strategically plan for their future, they need to consider the systemic and synergistic effects of such factors as changing government regulations, demand expansion or contraction, globalized markets, increased competitive pressures, and greater customer quality requirements. This article discusses a framework developed to help industries strategically plan within the context of these dynamic factors. This framework, based upon relevant theory and an accumulation of experiences with this type of strategic planning, provides one possible approach for addressing the strategic needs of an entire industry. In this way, a commodity industry as a whole can identify and address key industrywide strategic issues to maintain and enhance its competitiveness, profitability, or at the very least, its survival in increasingly global markets.
关键词：framework;industry;strategic planning