文章基本信息

标题：INCORPORATING CONSUMER DEMAND IN BROILER PROFIT-MAXIMIZATION MODELING
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作者：Costa, Ecio de Farias ; Houston, Jack E. ; Gunter, Lewell F. 等
期刊名称：Journal of Food Distribution Research
印刷版ISSN：0047-245X
出版年度：2002
页码：1-10
出版社：Food Distribution Research Society
摘要：Increased emphasis on consumer markets in broiler profit-maximizing modeling generates results that differ from those of traditional profit-maximization models. This approach reveals that the adoption of step-pricing and consideration of marketing options (examples of responsiveness to consumers) affect the optimal feed-formulation levels and types of broiler production to generate maximum profitability. With the adoption of step-pricing, higher profits can be obtained for targeted weights only if premium prices for broiler products are contracted.