文章基本信息

标题：CONJOINT ANALYSIS OF THE MID-ATLANTIC FOOD-FISH MARKET FOR FARM-RAISED HYBRID STRIPED BASS
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作者：Halbrendt, Catherine K. ; Wirth, Ferdinand F. ; Vaughn, Gerald F. 等
期刊名称：Journal of Food Distribution Research
印刷版ISSN：0047-245X
出版年度：1991
页码：155-163
出版社：Food Distribution Research Society
摘要：Conjoint analysis was used to examine buyer preferences toward farm-raised hybrid striped bass at the wholesale, retail, and restaurant levels. Low price and round form were found to be important attributes in the product preference rating for the wholesale and retail markets. The filleted form contributed the most to restaurants' preference rating. Following these, larger fish size was preferred by all markets.