文章基本信息

标题：UNDERSTANDING TECHNOLOGY ADOPTION THROUGH SYSTEM DYNAMICS MODELING: IMPLICATIONS FOR AGRIBUSINESS MANAGEMENT
本地全文：下载
作者：Fisher, Donna K. ; Norvell, Jonathan ; Sonka, Steven T. 等
期刊名称：Journal of Food Distribution Research
印刷版ISSN：0047-245X
出版年度：2000
期号：SUPPL
页码：281-296
出版社：Food Distribution Research Society
摘要：This work demonstrates the utility of sophisticated simulation tools in aiding agribusiness managers' decision making. The system dynamics model developed here provides insight into the use of such models to evaluate potential adoption rates and diffusion patterns of yield mapping and monitoring technologies. The model allows for comparative analyses of the possible effects of different profit assumptions on adoption and diffusion.