文章基本信息

标题：The printed media in the system of a modern mass communication media
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作者：Ivanov P.A.
期刊名称：Linguistics
印刷版ISSN：2072-8379
出版年度：2010
期号：6
页码：16-18
出版社：Moscow State Regional University
摘要：In the article the features of the functioning of journalistic texts in the system of mass communication are considered. Besides it the author is offered an attempt to define the role and the degree of a possible influence of mass communication on a recipient in the society. Existing approaches of studying of this concept are investigated as well as thesubject of the information, the circle of consumers of the materials of mass communication, the role of the author in the journalistic text and the basic features of modern journalistic texts. The studying of various aspects of mass communication in the given aspect allowed to draw concrete conclusions.
关键词：mass communication; recipient; influence;addresser; information; function.