文章基本信息

标题：Evaluation of the ASK Campaign in Two Midwestern Cities
本地全文：下载
作者：Renee M. Johnson ; Jennie Lintz ; Dan Gross 等
期刊名称：ISRN Public Health
电子版ISSN：2090-8008
出版年度：2012
卷号：2012
DOI：10.5402/2012/408124
出版社：Hindawi Publishing Corporation
摘要：We implemented a year-long community-based campaign to encourage parents to ask about firearms in homes that their children visit, in a small Midwestern city. Along with community residents and local leaders, we disseminated campaign messages through multiple communication channels. To assess message recall, attitudes, and whether parents asked about firearms, we conducted pre- and posttest surveys with randomly sampled adults in the intervention city and in a neighboring city. The posttest survey showed that parents in the intervention city were concerned about the danger of firearms when their child visits a friend's home, suggesting that the campaign influenced their attitudes.