文章基本信息

标题：Rural Malay Involvement in Malaysian Herbal Entrepreneurship
本地全文：下载
作者：Kamal Chandra Paul ; Azimi Hamazah ; Bahaman Abu Samah 等
期刊名称：Asian Social Science
印刷版ISSN：1911-2017
电子版ISSN：1911-2025
出版年度：2013
卷号：10
期号：2
页码：202
DOI：10.5539/ass.v10n2p202
语种：English
出版社：Canadian Center of Science and Education
摘要：Rural entrepreneurship is recognized as a primary engine of economic growth. The government of Malaysia is trying to increase the number of successful rural Malay herbal entrepreneurs nationwide. Therefore, the purpose of this study was to explore the involvement among rural Malay youth in herbal entrepreneurship in Malaysia. A qualitative approach using case study in-depth interview was used to gather data from ten rural herbal entrepreneurs. This study showed that in general Malay entrepreneurs are increasing gradually but technical based entrepreneurship is very low. It is suggested that the authorities of rural herbal development planners, government-link companies and other authorized agents need to focus on issues related to human capital, technical knowledge know-how and financial resources to increase the involvement of rural Malay youth herbal entrepreneurs.