文章基本信息

标题：Sustainable Development - Essential Business Strategy Vector of Coca-Cola HBC Romania
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作者：Ion Iarca ; Vasile Ruset ; Violeta Sima 等
期刊名称：Petroleum-Gas University of Ploiesti Bulletin : Economic Sciences Series
印刷版ISSN：2284-8576
电子版ISSN：2247-8582
出版年度：2011
期号：4
页码：65-72
出版社：Petroleum-Gas University of Ploiesti
摘要：This paper aims to present the achievements of Coca-Cola HBC Romania regarding the implementation of sustainable development policies. In this sense, the main guidelines of the Coca-Cola HBC Romania to environmental protection, are exposed, namely, energy saving, resources saving and wastewater treatment
关键词：sustainable development; societal competitiveness; social responsibility