文章基本信息

标题：lyzing e-service quality in service-based website by E-SERVQUAL
本地全文：下载
作者：Babak Nemati ; Hossein Gazor ; Seyed Norollah MirAshrafi 等
期刊名称：Management Science Letters
印刷版ISSN：1923-9335
电子版ISSN：1923-9343
出版年度：2012
卷号：2
期号：2
页码：727-734
DOI：10.5267/j.msl.2011.12.001
出版社：Growing Science
摘要：Over the past two decades, two-way communication via web-based exchanges has been a popular method for different activities such as electronic transaction, publication, broadcasting, and other service applications. However, it is always necessary to measure the performance quality of web services using different technique such as e-SERVQUAL model. The proposed study of this paper uses this technique for measuring the quality of Iranian university e-services. The proposed study distributes a standard questionnaire among students who use this service through internet. The results indicate that only efficiency and online service quality in the e-service system are desirable. Managerial implications are represented.
关键词：Leadership style; Organizational effectiveness; Management; Supportive leadership; Democratic Management