文章基本信息

标题：Franchising contract – a modern juridical and economic instrument for business expansion
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作者：Lecturer Adriana Florina POPA ; Lecturer Andreea Gabriela PONORÎCĂ
期刊名称：Juridical Tribune
印刷版ISSN：2247-7195
电子版ISSN：2248-0382
出版年度：2012
卷号：2
期号：2
出版社：Law Department of the Bucharest University of Economic Studies
摘要：Development of trade, as well as its dynamics in the context of globalization, have created the premises of acceleration in the commercial distribution networks expansion, with immediate effects in the sphere of law. Transgression, moreover, was predictable and any legal implication in economics, as well that of the judiciary system in the economy can't be ruled out. Among the commercial agreements, franchising has experienced one of the most spectacular developments of all kinds of business, due to the favorable context in which it developed. In this paper we aim to analyze the essential elements of franchising, based on the legal phenomenon rather than on the economic one. This article also examines the behavior of existing and future entrepreneurs regarding the possibility of implementing this legal instrument. These results are consistent with the hypothesis that, even if, according to the statistics, the franchise contract has successfully imposed itself in the business world, there is enough reticence in adopting it as a development measure
关键词：contract; franchising; development; business; juridical instrument