文章基本信息

标题：Introducing an Evidential Reasoning Approach for Selecting Knowledge Management Strategies
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作者：Mohammad Shariatmadari ; Siamak Azadi
期刊名称：International Journal of Academic Research in Business and Social Sciences
电子版ISSN：2222-6990
出版年度：2013
卷号：3
期号：4
页码：313-332
出版社：Human Resource Management Academic Research Society
摘要：In a knowledge economy, a key source of sustainable competitive advantage relies on the way to create, share, and utilize knowledge. In order to react to an increasingly competitive business environment, many companies emphasize the importance of Knowledge Management (KM), and base their KM strategy on their unique resources and capabilities. Although numerous works discuss the issues of how to perform a KM strategy and implement it successfully, few have provided methods that can systematically evaluate and model the KM strategy involving several complex factors. In this paper, the evidential reasoning (ER) approach is applied as a method for KM strategy selection. The process of building a multiple criteria decision model of a hierarchical structure is presented, in which both quantitative and qualitative information is represented in a unified manner. The KM strategy selection is then fully investigated using the ER approach in a real case study in Academic Center for Education, Culture and Research (ACECR). Both the advantages of applying this model in practice and the analysis process itself are discussed
关键词：Knowledge Management Strategy; Multiple Criteria Decision-making (MCDM); ;Evidential Reasoning; Evidence Theory