摘要:Based on Porter’s Diamond Model, the thesis analyzes the influential factors involving competitive power of sports industry in Henan Province in terms of productive factors, demanding situation, relevant supporting industries, strategies and organization as well as competitors of enterprises, governmental factors, and opportunities; then it explores strategic measures to improve competitive power of sports industry for the purpose to promote healthy and speedy development of sports industry in Henan Province.
关键词:-sports industry; competitive power of sports industry; Diamond Model; Henan Province