摘要:Instructional Technology is the theory and practice of design, development, utilization, management, and evaluation of processes and resources for learning (Seels & Richey, 1994). Since the teaching machine was developed by L. Pressey in 1924, the instructional materials designed are of various shapes with the innovations in technologies fitting that age. Especially, the development in Information Technology (IT) shaped the Learning Content (LC) into many different forms from the text with picture based materials to interactive web-based video materials. One of the main intellectual and creative challenges for teachers preparing their courses is that of identifying and selecting the appropriate learning content/activity from the generic 'pedagogical toolbox', the items that meets the educational needs of a given student or the group of student … (Moodie & Kunz, 2003). The recent trend shows the interest of using rich multimedia components to design LCs, and now it's time to think more than that to provide effective contents to learners. This dimension of IT application will create a new shape in instructional technology if adopted in Learning Management System design.