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文章基本信息

  • 标题:Preferences of cut flowers consumers
  • 本地全文:下载
  • 作者:Sylwia Kierczyńska
  • 期刊名称:Journal of Agribusiness and Rural Development
  • 印刷版ISSN:1899-5241
  • 电子版ISSN:1899-5772
  • 出版年度:2010
  • 卷号:17
  • 期号:3
  • 页码:47-55
  • 出版社:Uniwersytet Przyrodniczy w Poznaniu
  • 摘要:The results of interviews suggest that majority of the cut flowers’ consumers has favourite kind of flower, among which most frequently pointed one was the rose. More than half of the interviewed favour the uniform colour of cut flowers and red colour was the most favourite one. The subtle smell of flowers was the most preferable one but the intensive fragrance was favoured for more consumers than odourless flowers. The data from selected florists’ confirm the information from interviews – in spite of the occasion, roses were the most demanded cut flowers.
  • 关键词:favoured sort of flowers; colour of flowers; fragrance
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