文章基本信息

标题：Conditionings of development of the concept for selling regional products in the Wielkopolska food products market
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作者：Karolina Jąder
期刊名称：Journal of Agribusiness and Rural Development
印刷版ISSN：1899-5241
电子版ISSN：1899-5772
出版年度：2007
卷号：6
页码：39-49
出版社：Uniwersytet Przyrodniczy w Poznaniu
摘要：Theoretic conditionings of development the sale of regional products have been presented in this article. The chances of development of those strategies in the Wielkopolska food articles market, considering the demand conditions, have also been discussed.
关键词：globalization; region; regional products; consumers’ behaviour