出版社:Richards College of Business, University of West Georgia
摘要:This article describes a new real estate course entitled “Real Estate Research on the Internet,” which was created because of the growth of realestate Web sites on the Internet and the need for increased real estate research at the undergraduate level. The objectives of the real estate research class are to provide applied research of regional real estate sales and rental data and to evaluate real estate information sites on the Internet. Based on the review of real estate programs at many universities, this real estate research on the Internet course may have been the first university course of its type in the United States. The course content begins with a comprehensive review of traditional real estate research techniques. Following the review, the second phase of the course involves the formation of student teams for their research of real estate sites on the Internet. Each team is able to select a unique real estate category for Internet exploration. To practice interviewing skills and market data collection, the student teams are required to select a specific type of real estate sales or rental data to gather locally. The student teams are able to select the geography and the type of local market data to be collected. After the Internet sites are evaluated and the local market data is analyzed, the student teams make presentations of their research findings to the class. An assessment of this real estate course and suggestions for course improvements are presented at the conclusion of the article.