文章基本信息

标题：Business Models to Support Content Commons
本地全文：下载
作者：Roger Clarke
期刊名称：SCRIPT-ed
电子版ISSN：1744-2567
出版年度：2007
卷号：4
期号：1
页码：59-71
DOI：10.2966/scrip.040107.59
出版社：AHRC Research Centre for Studies in Intellectual Property and Technology Law
摘要：The application of conventional, 'scarce resource' economics to content has been mistaken and harmful. More appropriate forms of economic analysis highlight the critical role that accessibility to information plays in the process of innovation. Meanwhile, down at the micro-economic level, there is an all-too-common perception that open content approaches are unsustainable and bad for business, and reflect naïve idealism on the part of their proponents. This paper identifies a range of suitable business models, and thereby demonstrates that the content commons is sustainable and appropriate for profit-oriented business enterprises.