期刊名称:International Journal of Business and Management
印刷版ISSN:1833-3850
电子版ISSN:1833-8119
出版年度:2011
卷号:6
期号:9
页码:113
DOI:10.5539/ijbm.v6n9p113
出版社:Canadian Center of Science and Education
摘要:This paper introduces a trend in management research recently, which is attempting to adopt a design science approach when solving the relevance problem of academic management research. Building on the related literature in design science we propose an exploratory framework based on technological rules for the research in the field of business models and give a detail of the constructing factors for a business model. We then analyze the fitness between a business model and its external environment using this research framework and get conclusions.