文章基本信息

标题：Strategy Of Distribution In Food Industry Companies
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作者：Joanna Nowakowska-Grunt ; Czestochowa University of Technology
期刊名称：Annales Universitatis Apulensis : Series Oeconomica
印刷版ISSN：1454-9409
出版年度：2009
卷号：2
期号：11
出版社：“1 Decembrie 1918” University of Alba Iulia
摘要：The essence of distribution is thus reduced to harmonization of demand and supply. Such an adjustment is only possible through amassing and providing customers with products of a particular structure and specific usage properties. Levelling the differences between production and consumption area is also an important issue.
关键词：strategy of distribution; distribution channels