文章基本信息

标题：An Empirical Review of the Internet Technology Application in Large Croatian Companies
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作者：Ćurko, Katarina
期刊名称：Zagreb International Review of Economics and Business
印刷版ISSN：1331-5609
出版年度：2000
卷号：3
期号：2
页码：93-106
出版社：Ekonomski fakultet Sveučilišta u Zagrebu
摘要：The modern information-communication technologies, as the Internet and World Wide Web (WWW) facilitate new approaches to promote companies and improving sell their products and services. This paper presents an empirical review of the Internet application in the 100 large Croatian companies. The companies with the Internet access and the content of their Web sites were analysed. The aim of the survey was to find out the extent the Croatian firms have recognised the advantage of the Internet and electronic commerce and to point out the factors that can influence it.
关键词：electronic commerce; e-mail; Internet; large Croatian companies; www