文章基本信息

标题：RELATIONSHIP BETWEEN CULTURAL/ARTISTIC EVENTS VISITATION AND OTHER ACTIVITY-BASED TOURISM SEGMENTS
本地全文：下载
作者：Težak, Ana ; Saftić, Darko ; Šergo, Zdravko 等
期刊名称：Economic thought and practice
印刷版ISSN：1330-1039
出版年度：2011
期号：1
页码：121-135
出版社：University of Dubrovnik
摘要：Due to different changes in tourist behaviour, tourists are becoming more interested in specific forms of tourism. Specific forms of tourism are characterised by emphasized individuality in satisfying tourists’ needs and desires. One of these specific forms of tourism is event tourism. The aim of this research is to determine the relationship between cultural/artistic events visitation and other activity-based tourism segments. Data was collected from July, through September 2008 as a part of a research on tourists’ preferences for different kinds of activity-based segments. By employing logistic regression in the process of data analysis, relationship between a cultural/artistic events visitation and interest in other activity-based tourism segments was determined, so a profile of tourists interested in cultural/artistic events was created.
关键词：cultural/artistic events visitation; activity-based tourism segments; logistic regression; profile of tourists; Istria County