文章基本信息

标题：Protecting e-consumers
本地全文：下载
作者：Bill Dee
期刊名称：ISO Focus
出版年度：2007
卷号：2007
期号：sep
出版社：International Organization for Standardization
摘要：The development and increasing use of commercial transactions over the Internet presented consumer protection policy makers with a new challenge. While consumers in some national jurisdictions were offered protection through a number of laws and institutional backup, they lacked this support in transactions conducted over the Internet. If the organizaproducts or services were defective, it was impossible to get a cost-effective remedy. This presented a dilemma for this rising marketing area : how could you have a system that consumers could trust ? Put another way, if nothing were done, a “ black hole ” in consumer protection would emerge.