文章基本信息

标题：Selection of a new product development model for technology-based electronic companies
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作者：Eduardo Gomes Salgado ; Val閞io Antonio Pamplona Salomon ; Carlos Henrique Pereira Mello 等
期刊名称：Product : Management & Development
印刷版ISSN：1676-4056
出版年度：2010
卷号：8
期号：2
出版社：Instituto de Gestão de Desenvolvimento de Produto
摘要：Abstract: The main purpose of the present article is to select a reference model for a new product development process, which must be the most appropriate for technology-based electronic companies. The object of the study is the local productive settling of Santa Rita do Sapucai, State of Minas Gerais, Brazil. In recent literature research, a trend in performing studies that focus on specific models applied to singular sectors in industry fields has been identified. The research approach is based on a mathematical modeling. Analytic Hierarchy Process is applied in order to identify the most suitable model to technology-based electronic companies.
关键词：Keywords: AHP, new product development, technology-based company