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文章基本信息

  • 标题:Effects of Product Availability: Experimental Evidence
  • 作者:Christopher T. Conlon ; Julie Holland Mortimer
  • 期刊名称:HIER Discussion Paper Series / Harvard Institute of Economic Research
  • 出版年度:2010
  • 卷号:2010
  • 出版社:Harvard Institute of Economic Research
  • 摘要:Product availability impacts many industries such as transportation, events, and retail, yet little empirical evidence documents the importance of stocking decisions for firm profits, vertical relationships, or consumers. We conduct several experiments, exogenously removing top-selling products from a set of vending machines and analyzing substitution patterns and profit impacts of the changed product availability using non- parametric analyses and structural demand estimation. We find substantial switching to alternate products, and evidence of misaligned incentives between upstream and downstream firms in the choice of which products to carry. We discuss the trade-offs of both empirical approaches for analyzing product availability effects generally.
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