文章基本信息

标题：Using Student Managed Businesses to Integrate the Business Curriculum,
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作者：Victor Massad ; Pennsylvania State University ; Joanne Tucker 等
期刊名称：Journal of Instructional Pedagogies
印刷版ISSN：1941-3394
出版年度：2009
卷号：1
期号：1
出版社：Academic and Business Research Institute
摘要：To teach business today requires that we go beyond classroom learning and encourage real world, cross-functional experiences and applied management decision- making. This paper describes an innovative approach that requires students to apply their function-specific knowledge of business, integrated with other functional areas, to an authentic environment. Working in small groups, students form management teams responsible for managing their own online businesses. They apply the business principles learned in their earlier foundation business courses to the new enterprise, supporting the goals of integration and enhanced students’ learning to make them better prepared to be managers of the future.
关键词：curricular integration, business processes, teamwork, learning goals