文章基本信息

标题：Estratégias coletivas locais e inserção nos mercados globais: A experiência Coopercaju
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作者：Maria Luiza Lins e Silva Pires
期刊名称：Revue UniRcoop
印刷版ISSN：1705-2165
出版年度：2005
卷号：03
期号：01
出版社：Institut de Recherche et d’Education pour les Coopératives et les Mutuelles de l’Université de Sherbrooke
摘要：New forms of productive inclusion and exclusion in the global arena redefine the limitations of the cooperative movement, establishing new balances of power between the various agents. In this context, two types of analysis stand out, the first involves the creation of new societal ethics based on new solidarities to respond to the crisis of the welfare state while the other emphasizes notions such as competi- tiveness and governability required for globalization of the economy. In the first case, a utopian component can be observed which revolves around the relationship between work and solidarity. In the second, an organizational model of businesses is put forward based on economic and productive transformations. Both types of analysis are confronted with a common concern: cooperative identity. This study analyses the capacity of the cooperative to conciliate current social and economic demands and examines a case study of the Cooperative of Artisan Ben- eficiaries of the Cashew Tree of the Rio Grande del Norte (COOPERCAJU). Results indicate the ongoing effort of the group to adopt strategies to increase the added value of the cashew in its natural state. The impor- tance of this study is that it allows the visualization of very diverse strat- egies used by cooperatives to conciliate the economic and social demands that are continually directed at them.