Publishing in Austria faces several barriers: Austria (1) has a small number of scientists compared with the Organization for Economic Co-operation and Development (OECD) average and only recently benefited from higher research intensities, (2) it has not yet made the full switch to English as lingua franca, (3) it has not yet developed an efficient Open-Access strategy, (4) it has a lower number of journal gatekeepers than expected by publication output, (5) it faces several legal barriers which interfere with scientific publications. The present article describes the publication situation in Austria in detail and develops strategies for successful publishing in the highly competitive scientific community of future Europe.