文章基本信息

标题：A Business Model for the Country Club of Mendon
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作者：Sangjoon Lee
期刊名称：Journal of Case Research in Business and Economics
印刷版ISSN：1941-3378
出版年度：2009
卷号：1
出版社：Academic and Business Research Institute
摘要：This paper attempts to formulate a business model and its financing option for one of private country clubs. Primary subject matter of the Country Club of Mendon is the governance structure. Due to the governance structure, management could not make timely and critical decisions to respond to challenges and create values. Key success factors in private clubs are value creation strategy, club managers’ commitments to help the club attain its goals and shareholders and board’s delegation to managers. A new model suggests the club seek a small group of shareholders who purchase all outstanding shares. The transaction requires existing shareholders transfer all common stocks to new shareholder(s) and give up ownership and control. New investors make new capital injection and the existing stockholders retain transferable preferred stock warranting permanent playing privilege. The effects of this transaction are: it reduces strain on new investors’ finances to implement new business strategy; current stockholders are freed from assessments and financial worries; and permanent golfing privilege on the improved course and upgraded facilities raises the value of preferred stocks.
关键词：Private Clubs; Success Factors; Corporate Governance; Positioning; Marketing Strategy; Financing Options