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  • 标题:Modelling Profitability using Survival Combination Scores
  • 作者:Galina Andreeva ; Jake Ansell ; Jonathan Crook
  • 期刊名称:CRC Working Papers / Credit Research Centre
  • 出版年度:2005
  • 卷号:1
  • 出版社:Edinburgh
  • 摘要:The paper presents the first empirical investigation of the relationship between present value of net revenue from a revolving credit account and times to default and to second purchase. The analysis is based on the data for a store card which is used to buy ‘white’ durable goods in Germany. It is demonstrated that there exists a relationship between the above given measures. It appears that there is a scope for improving profit if an application for a store card is assessed by using a model which estimates the revenue and includes the survival probability of default and the survival probability of second purchase (a survival combination model) rather than merely a static probability of default predicted by a logistic regression.
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