文章基本信息

标题：The Method of Real Options to Encourage the R & D Team
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作者：Junfeng Gao ; Lan Jiang
期刊名称：Journal of Service Science and Management
印刷版ISSN：1940-9893
电子版ISSN：1940-9907
出版年度：2010
卷号：3
期号：2
页码：235-240
DOI：10.4236/jssm.2010.32029
出版社：Scientific Research Publishing
摘要：In some projects, the R &amp; D appears to be a failure, and according to traditional methods of encouragement motivation, it is hard to get any awards for the R &amp; D team. But there is a valuable option implied in it. This article discusses the method of real options to encourage R &amp; D team when the enterprises can not achieve the desired economic benefit in the case of high-risk project or the immature market. The process of method includes: Identify the real option type of high-risk projects, Design the incentive mechanism and Design specific exercise ways.
关键词：The High-Risk R &amp; D Project; Real Option Incentive; R &amp; D Team