文章基本信息

标题：How Did Reciprocity Evolve in Online Communication? Turnout of Reciprocal Altruism
本地全文：下载
作者：CYNTIA VALOCIKOVÁ ; JOLÁN VELENCEI
期刊名称：Theory, Methodology, Practice
印刷版ISSN：1589-3413
电子版ISSN：2415-9883
出版年度：2020
卷号：16
期号：2
页码：103-113
DOI：10.18096/TMP.2020.02.11
语种：English
出版社：University of Miskolc
摘要：Why do we help strangers on the Internet? Sharing our experience, knowledge, or information does not involve a large investment of energy, yet users often expect to be rewarded for sharing their personal resources. Economics and other disciplines call this type of exchange reciprocal altruism. The present research introduces different types of altruism and then deals with reciprocal altruism. It describes how this form of selflessness can appear in social media. The aim of the research is to create an overview of Hungarian and international research, which is the first step of a long-term, comprehensive research project.
关键词：Altruism;Reciprocity;Knowledge Sharing;Social Community