文章基本信息

标题：Research on the Development Direction of Marketing Models of Foreign Trade Enterprises in the New Era
本地全文：下载
作者：Xin Guan ; Xiaomei Guo ; Liyun Zhang 等
期刊名称：E3S Web of Conferences
印刷版ISSN：2267-1242
电子版ISSN：2267-1242
出版年度：2021
卷号：251
页码：1016
DOI：10.1051/e3sconf/202125101016
出版社：EDP Sciences
其他摘要：This article has launched a research on the development direction of the marketing model of foreign trade enterprises in the new era, including changes in marketing channels, adjustments in marketing methods, and research and development of new technologies. The following strategies are adopted: research to organize basic information, improve the processing effect of business work, improve the corresponding marketing management system, and continuously improve the marketing management concept. The purpose is to improve the practicality of marketing models and accelerate the economic development of foreign trade enterprises.