期刊名称:Proceedings of the National Academy of Sciences
印刷版ISSN:0027-8424
电子版ISSN:1091-6490
出版年度:2021
卷号:118
期号:14
页码:1
DOI:10.1073/pnas.2102054118
出版社:The National Academy of Sciences of the United States of America
摘要:In their response to our article (1), Rabb et al. (2) present results from a survey experiment testing the effect of community- or family-based appeals on participants’ interest in reading a COVID-19 vaccination plan. The authors report a null finding and argue that “evidence suggests, counterintuitively, that common-good appeals have limited utility.” In our view, Rabb et al.’s results and the interpretation thereof should be put into perspective. First, both appeals emphasize the social benefit of vaccination through indirect protection (herd or community immunity). The experiment did not test whether common-good appeals (vs. no such appeals) lead to higher vaccination interest but rather whether interest differs when different target groups profit from vaccination. Previous research, however, has tested the effectiveness of such appeals using appropriate (nonintervention) control groups.