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  • 标题:Relevance of the mass media in Prevention, Education and Contextual Management of COVID-19
  • 本地全文:下载
  • 作者:Enaidy Reynosa Navarro ; Margit Julia Guerra-Ayala ; Walther Hernán Casimiro-Urcos
  • 期刊名称:World Journal on Educational Technology
  • 印刷版ISSN:1309-1506
  • 电子版ISSN:1309-0348
  • 出版年度:2021
  • 卷号:13
  • 期号:1
  • 页码:129-146
  • DOI:10.18844/wjet.v13i1.5423
  • 出版社:Science Park Research Organization and Counselling LTD
  • 摘要:The purpose of this research was to determine the relevance of the media in the prevention, education and contextual management of COVID-19. Methodology: descriptive non-experimental transectional research. An international survey validated by experts was applied, surveying 1082 people during a month. The countries with the highest participation were Peru, Colombia, Mexico, the United States and Russia. The data was processed using SPSS version 25. 64.7% of the respondents affirmed that the means were decisive in preventing the pandemic; 59.1% recognized the importance of the media for awareness and prevention of the pandemic, and 64% valued the importance of the media for the contextual management of the pandemic; demonstrating a significant relationship between the variables. Contributions: the need for strategic, prudent, ethical and socially responsible communication that benefits citizens in a pandemic situation is highlighted.
  • 关键词:Mass media; communication; electronic media; social networks; education; prevention
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