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  • 标题:Contributions of visual management to trend analysis
  • 本地全文:下载
  • 作者:Alessandro Mateus Felippe ; Sandra Regina Rech ; Icléia Silveira
  • 期刊名称:ModaPalavra e-Periódico
  • 印刷版ISSN:1982-615X
  • 出版年度:2021
  • 卷号:14
  • 期号:31
  • 页码:143-169
  • DOI:10.5965/1982615x14312021143
  • 出版社:Universidade do Estado de Santa Catarina
  • 摘要:This text, an integral fragment of the ongoing master's research, has as main theme the theoretical-conceptual approach between trends and visual management, aiming to qualify the trend analysis method proposed by Dragt (2017) from principles and tools of visual management . In methodological terms, the article is designed in the moments of conceptualizing important terms through the Bibliographic Review, as well as the collection, reduction, categorization and interpretation of data via Qualitative Data Analysis. Furthermore, the text is classified as being of a basic, qualitative nature and with descriptive objectives. The results achieved demonstrate that the principles and tools of visual management add different advantages to the process, such as innovation, agility and encouraging the collaboration of the participants of those involved in the analysis of trends.
  • 其他摘要:This text, an integral fragment of the ongoing master's research, has as main theme the theoretical-conceptual approach between trends and visual management, aiming to qualify the trend analysis method proposed by Dragt (2017) from principles and tools of visual management . In methodological terms, the article is designed in the moments of conceptualizing important terms through the Bibliographic Review, as well as the collection, reduction, categorization and interpretation of data via Qualitative Data Analysis. Furthermore, the text is classified as being of a basic, qualitative nature and with descriptive objectives. The results achieved demonstrate that the principles and tools of visual management add different advantages to the process, such as innovation, agility and encouraging the collaboration of the participants of those involved in the analysis of trends.
  • 关键词:trend analysis;Visual management;Method.
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