文章基本信息

标题：Research on Promotion of Consumers’ Application of After Service in Online Shopping Based on Evolutionary Game Theory-- Introduction of Smart Contract
本地全文：下载
作者：Hongzhen Lei ; Di Lu ; HongHong Zhang 等
期刊名称：E3S Web of Conferences
印刷版ISSN：2267-1242
电子版ISSN：2267-1242
出版年度：2021
卷号：233
页码：1074
DOI：10.1051/e3sconf/202123301074
出版社：EDP Sciences
摘要：In order to research how to promote online shopping consumers’ application of after service, build an evolutionary game model of both consumers and e-stores. This paper introduces the variables of supervision and punishment, tries to introduce the smart contract as a powerful service guarantee, and analyzes the influence relationship of variables between the two players and their strategic choices. This paper analyzes the ESS of the system when the relationship among smart contract, revenue, supervision and punishment meets 8 different conditions. Finally, giving suggestions to optimize the after service in online shopping according to the results.
其他摘要：In order to research how to promote online shopping consumers’ application of after service, build an evolutionary game model of both consumers and e-stores. This paper introduces the variables of supervision and punishment, tries to introduce the smart contract as a powerful service guarantee, and analyzes the influence relationship of variables between the two players and their strategic choices. This paper analyzes the ESS of the system when the relationship among smart contract, revenue, supervision and punishment meets 8 different conditions. Finally, giving suggestions to optimize the after service in online shopping according to the results.