文章基本信息

标题：DESIGN ELEMENTS OF SIMILAR WATER COMPANY LABELS AND ANALYSIS FROM THE DESIGN TECHNIQUE
其他标题：BİRBİRİNE BENZEYEN SU FİRMASI ETİKETLERİNİN TASARIM ELEMANLARI VE TASARIM TEKNİĞİ AÇISINDAN ANALİZİ
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作者：Engin UĞUR ; Samed Ayhan ÖZSOY
期刊名称：Ulakbilge: Sosyal Bilimler Dergisi
电子版ISSN：2148-0451
出版年度：2018
卷号：6
期号：22
DOI：10.7816/ulakbilge-06-22-05
语种：English
出版社：Sada Institute of Art and Language Studies
摘要：When consumers examine water containers, different companies can see products that have the same shape and are labeled with labels that are similar to each other. In such a case, it is inevitable that consumers outside of a certain brand preference, randomly select one from products that are visually similar. Every company wants to be known and preferred among the customers. The decision mechanism of the consumer in competitive market conditions in which a large number of products of the same category are offered;as well as the quality of the product, the quality of the label that surrounds the product. As in other sectors, packaged aquaculture has a multitude of businesses with regional or national level struggling to sell what they produce. In a world where all kinds of opportunities are evaluated in the preference of the customer, the importance of packaging and ethics is not shown. The resemblance of aquatic labels may not have caught the attention of the consumer. But when you look at the graphic designer from the eye, it seems to be an unusual situation. The similarity in the design of the aquaculture labels was analyzed in terms of graphic design.Study;The visual similarities of the labels were analyzed from the technical point of view and evaluated in the context of the conceptual information formed from the past. It is not possible to have definite expressions such as industrial product analysis in evaluating the graphical products that need to be known. It should be accepted that assessments vary according to personal savings and styles.Water companies operating in our country were randomly selected and evaluated. The number of firms evaluated corresponds to the estimated half of the total number.
其他摘要：Tüketiciler su reyonlarını incelediklerinde, farklı firmaların aynı biçimlere sahip ambalajlarla ve birbirine benzeyen etiketlerle etiketlenmiş ürünleri görülür. Böyle bir durumda belirli bir marka tercihi ile hareket eden tüketicilerin dışındakiler, görs
关键词：Water packages; labels; design elements; design principles
其他关键词：Su ambalajları; etiket; tasarım elemanları; tasarım ilkeleri