文章基本信息

标题：Service quality of B&B hotels in Novi Sad
其他标题：KVALITET USLUGE GARNI HOTELA U NOVOM SADU
本地全文：下载
作者：Ivkov Milan
期刊名称：TIMS: Acta
印刷版ISSN：1452-9467
电子版ISSN：2406-1344
出版年度：2016
卷号：10
期号：2
DOI：10.5937/timsact10-10672
语种：English
出版社：University Educons, Faculty of Sports and Tourism, Novi Sad
摘要：Providing quality service is a priority for service companies. The quality of services being offered to customers is considered to be a means by which hotels obtain a competitive advantage in the market. The aim of this study was to identify the effects of customer satisfaction on their loyalty and frequency of re-visit intention in the hotels in Novi Sad. The research results indicate that management teams of analyzed hotels understand the needs of their guests quite well. Based on the results of descriptive statistical analysis and the results of the regression analysis, it is concluded that the quality of restaurant services is of a great importance to total guest satisfaction. The quality of services in the accommodation sector still has a great significance in the entire hotel offer, but not decisive.
其他摘要：Obezbeđivanje kvalitetne usluge je prioritet za pružaoce usluga. Kvalitet usluge koji se nudi kupcima smatra se sredstvom kojim hoteli ostvaruju konkurentsku prednost na tržištu. Cilj ovog rada je identifikacija efekata zadovoljstva korisnika usluga na nj
关键词：B&B hotels; Service quality; Novi Sad
其他关键词：garni hoteli;kvalitet usluge;Novi Sad