文章基本信息

标题：SOCIAL MEDIA FOR THE BUSINESS - SOMETHING THAT SHOULD NOT BE MISSED
本地全文：下载
作者：Ciprian PAVEL ; Florea VLAD
期刊名称：Quaestus
印刷版ISSN：2285-424X
电子版ISSN：2343-8134
出版年度：2017
卷号：11
期号：1
语种：English
出版社：Editura Eurostampa, Timisoara
摘要：Social media is one of the biggest opportunities that companies across industries have to connect directly to consumers. Social media generates a huge amount of data about customers and that in real time. When you have a presence on social media,you make it easier for your customers to find and connect with your business. By using it you learn more about your customers,engage with your audience,and extend your brand reach,so using this oportunity is more then necesary.
关键词：social media;brand value;marketing channel;build relationship