文章基本信息

标题：Kinetic Corporation: an Ethos for the New Realities in Business Environment
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作者：Kicsi Rozalia ; Ailenei Lucia
期刊名称：Ovidius University Annals: Economic Sciences Series
电子版ISSN：2393-3127
出版年度：2017
卷号：17
期号：1
语种：English
出版社：Ovidius University Press
摘要：We can say that today the world is more interconnected and more interdependent than ever in the past. This idea is covering for all levels of analysis,beginning with the individual and organizational levels and up to the regional and global levels. It is most likely that the globalization,although it has become quite a truism,has not yet depleted its generating phenomena and its patterns of expression. The developments in the sphere of technology have changed the logic of the economy and fused the fragility and the volatility of the business environment. In this new economic habitat,which has been anticipated by the authors who have shaped decades of reflection with their authority and the depth of their thoughts,companies are faced with an avalanche of challenges and especially with the deep crisis of identity born from the complexity and the impermanence of a globalized economy. How will they behave? How will they defend against the vulnerability? How will they exploit the opportunities?.
关键词：turbulence;normality;dinamics;organization